WHO WE ARE
An Italian brand with a clear vision.
Demon is an Italian brand specialized in the design, production, and international distribution of high-performance sports sunglasses for cycling, running, and outdoor disciplines, as well as prescription sports eyewear developed to correct any visual impairment. Founded to meet the real needs of athletes, the brand combines performance, protection, and visual precision.
Since 1975
Experience, research, and continuous improvement: this is how every collection begins.
Built for real sport
Cycling, running, and outdoor activities: designed for real performance, not for the showroom.
Details that matter
Comfort, stability, and protection: what you feel, and what you no longer notice, in action.
With Demon, eyewear is not just an accessory: it is an integral part of performance.
DISTRIBUTION
Close to those who choose DEMON
Demon eyewear is available through an extensive retail network that includes optical stores, cycling specialists, and sports retailers, with over 750 points of sale across Italy. The brand is also distributed internationally through a solid network of selected importers, ensuring a strong global presence.
Practical advice
Choose your model according to your sport and light conditions: it is the simplest way to achieve the best possible performance.
- A strong distribution network built over time
- Support and expert guidance to choose the right model
- Products designed for sport and outdoor use, from passion to competition


